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Luigi Pira Barolo Margheria 2018  - First Bottle


95 Decanter -
This 2018 Margheria from Pira is elegant and restrained, showing leafy lightness with red currant and confected violet aromas. After a silky attack, it demonstrates delicacy on a warming palate, with ripe tannins and quite high, crisp acidity integrated into a tight-knit structure. The finish is more austere and dusty, too young now but intended for the long haul: the freshness of red currant fruits allied with the savouriness of the liquorice will help during bottle ageing. Very classic.
94 James Suckling -
Aromas of cherries and raspberries, enriched by perfumed oak. Full-bodied with a dense, silky bead of fruit and tannin that gives good length. The fruit and oak tannins are nicely integrated here, giving a grainy, velvety framework to the wine. The fruit persists nicely. Excellent quality here, but give it another couple of years for even better integration. Best from 2024.
92 Wine Spectator -
Rich, delivering plum, cherry, floral and light eucalyptus flavors. Supple and balanced, with a light dusting of tannins on the lingering finish. Approachable now, but should improve over the next 3 to 5 years. Best from 2024 through 2040. 400 cases made, 200 cases imported.

Technical Details

  • BlendNebbiolo
  • WinemakerGianpaolo Pira
  • CountryItaly
  • RegionPiedmont
  • AppellationBarolo
  • VineyardSerralunga D'Alba
  • Farming MethodOrganic Practices
  • Aging/Cooperage24 months in 25-hl wooden barrels
  • Alcohol14.5%

Luigi Pira Barolo Margheria 2018

Nebbiolo  |  Italy
DC95, JS94, WS92

Organic Practices
29% off retail!
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“One of Piedmont’s superstars… these are wines of extraordinary complexity and breathtaking richness.” - Robert Parker, Jr.

Yep, no argument there. Luigi Pira is a consistent favorite producer in Serralunga d’ Alba, situated at the very heart of Barolo. This single cru bottling, Margheria, is one of three cru Pira holdings in Serralunga and stands as the oldest cru in the portfolio. Set on 1.5 hectares of calcareous clay soils, these vines average 50 years of age, with some of the original plantings for the vineyard that goes back to 1959. The site is known for its elegance, minerality, and ageability of the wines produced there – and this wine excels in all three of those categories. 95 points to start, with other top critics' scores soon to follow, this beauty isn’t likely to be around for long!

This is one for the ages – intensely flavored and wonderfully floral, with earthy and sweet notes of dried cherries and roses, new leather, and fresh hay leading into an immensely long finish layered with saline edges and iron ore. So ethereally complex, supremely elegant, and undoubtedly delicious! At this price, I’m getting to open every three years!

Like so many highly collectible producers in the Barolo (especially Serralunga!), in the early part of the 20th century, Pira’s top grapes were sold to other producers, such as Gaja and others, for decades. In the early 90s, Gianpaolo, Luigi's son, started to take part in the winery management, and wine quality became the key factor. More of the best fruit was kept in-house and the prestige of this small producer grew and grew. Today, Gianpaolo runs the winemaking, and his brothers, Romolo and Claudio, focus on tending the vineyards. A true family affair with a bright and illustrious history to come, this is a remarkable deal on cru Barolo from a top producer. While it lasts!

About the Producer

In the 1950s Luigi Pira decided to focus on grapes and wine, and in the following decades, he sold grapes and open wine to the biggest wineries in the area of Alba, which sought after high quality products from Serralunga d'Alba. It was a first step towards its own production. In the early 90s, Gianpaolo, Luigi's son, started to take part in the winery management, and the wine quality became the key factor. Today, Gianpaolo is flanked by his brothers Romolo and Claudio. Vignarionda is considered a grand cru vineyard of Serralunga d'Alba.